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Friday, 24 June 2016

Save Time and Link Your Social Accounts

Save Time and Link Your Social Accounts Together, Including Google+!

Due to the lack of time and abundance of Social Networks, as well as their undeniable necessity, I found myself compelled to find a way to post to all of my Social Network accounts simultaneously (including Google+) using Social Media integration. In other words, connecting the accounts with one another and consequently be able to automatically post to each account through one account, or through an app or an online service.

I personally have accounts on Google+, Facebook , Twitter, LinkedIn and Tumblr. But I wanted to be able to connect these accounts together, for free. So after an online research and numerous app testing, I found many ways to accomplish that goal. I chose only 3 approaches to share with you, which will focus on reposting to personal accounts only (i.e. reposting to groups and pages are disregarded), along with their pros and cons listed briefly under each approach.

 

1+2+3. All Three Approaches Combined!

This is my favorite approach and I actually use it according to my needs and post desired destination. The following flowchart should speak for itself very eloquently.
  • Posting from Google+ =to=> Google+, Facebook, Twitter, LinkedIn and Tumblr
  • Posting from Buffer =to=> Facebook, Twitter and LinkedIn
  • Posting from LinkedIn =to=> Twitter only this time.

Note: I just found out recently about dlvr.it, which also does the trick beautifully. I honestly didn't look into its pros and cons in details yet, but I'm sure it's worth looking into.
http://dlvr.it/
I hope you find this post informative. Please kindly share your thoughts and experience to help refining this article and to benefit others the best way possible.

Publish LOTS of Content

10 Tips to Get More Followers for Your Site

Content publishers all have the same goal in mind when it comes to building their website: get more followers! If done correctly, more followers can mean more loyal visitors and brand advocates of your site and content. Here are a few tips that have helped site owners grow the community around their content.

1. Publish LOTS of Content

There are tons of articles emphasizing over and over again that content is hugely important for sites. So think about how your site can become the thought leader, the ultimate resource, for your audience. Great content will make your visitors want to share it, and in turn, increase content engagement on your site.

2. Promote Content Externally

Publishing great content is fundamental, but if you don’t have the right tools to get it “out there,” then it defeats the purpose. There are plenty of widgets and site tools to help you promote your content off-site, so see what best fits your goals (and budget). There are also cost-effective ways you can get your great content in front of the right audience; using social media, for example, can help get your content shared to new readers.

3. Provide Buttons to Engage

Speaking of sharing, your site should make it ridiculously easy for your visitors to share your content. Follow buttons––on the top of your page––can get more fans and followers prompt your visitors to connect with you on your social media profiles. Share buttons place strategically around your content will motivate your visitors to share it on their preferred networks. And this really works. With great content, simple follow and share buttons can boost sharing up to 22%. In fact, with the AddThis sharing sidebar, we’ve seen share increases up to 244%!

4. Give a Call to Action

Your visitors may share without you asking, but more so would if you reminded them. You can use customized greetings (through a Welcome Bar or something similar) to prompt your visitors to do something right when they land on your site. Within your content, you could also ask people to tweet specific quotes of your content (like this page).

5. Host a Giveaway

And speaking of calls to action, by running raffles or contests on your site, you’re getting your audience excited and giving them something fun to talk about. As a barrier of entry, you could ask your audience to simply share your content with their network for a chance to win a prize. Engaging campaigns like these can help get your existing network to bring in new followers for you.

6. Share Your Content on Social Frequently

This is obvious, but lots of sites neglect to keep their social communities informed of their latest content. It’s a tough practice to keep up with, so consider scheduling ahead of time using social media management services like HootSuite or Tweetdeck to get started. Your audience isn’t going to expect you to be in every social network, but they’ll expect postings if they follow you on social. It’s worth investing some time every week to keep your content going out fresh on social.

7. Always Use Photos

There are TONS of articles with stats proving content with images are shared more than content without. This is low-hanging fruit for your site. Plan to have great quality images with all your sharable content. Give your Pinterest fans a good photo they’ll want to pin, and your Instagram followers a reason to double-tap.

8. Guest Post

If you can contribute well-thought blog posts that tie back to your site, jump at the opportunity! And consider inviting popular guest bloggers to your site as well. Their existing communities will follow them to your site to read their post, and if you’ve got great content they find interesting, they might stick around!

9. Comment on Other Blogs

If you have the opportunity to do so, and something valuable to contribute, spend time getting to know other community members by leaving meaningful comments on other blogs. You’re letting audiences become aware of who you are––which is probably a primary concern for most start-up sites.

10. Optimize Your Site

We say this often: analytics can be your best friend. A smart thing to focus on what your site’s sharing and clicking patterns can tell you about how else you can optimize your site. Whether it’s tweaking content, reorganizing the layout, offering different colored sharing buttons, changing the placement of those buttons, etc., all these simple enhancements can be the key to growing your community.
What tips could you offer to a fellow site owner who wants to increase traffic and following right away? We’d love to hear them!

Thursday, 23 June 2016

JavaScript Edition

Eliminating Code Rot – JavaScript Edition

code-cleanup
At AddThis, we’re always striving to deliver top-quality web tools. Our tools should not only look great and function across all platforms, but they should do so with as small an impact as possible on the load times of your website.

As a code base gets older, code rot is inevitable. When JS code runs in the global scope, code rot can persist even through advanced minification. A contrived example:
<code>
  <button onClick="myfunction()"/>
  <script>
    function myfunction() {
      alert('cool!');
    }
  </script>
</code>
If the button is removed, there is no way `myfunction` would ever get called, but your minifier cant _know_ that for sure. Alas, by cleaning old or unused features in our UI, we have introduced code rot into our application.
In an effort to combat this, AddThis will be deploying special instrumented code  to a small (1% or less) portion of users. After these users leave a page with AddThis tools on it (or after a sufficiently long time, in browsers which do not support the sendBeacon API), AddThis will send a small report to its servers which contains information about the lines of AddThis code that actually ran during the users time on the page.
After a couple of days, we will compile the data, and use it to optimize our code in two ways: First, we will be able to completely remove code which is completely unused. Second, we will move code which is only used by a small percentage of people out of the main javascript file, to improve performance in the general case.
We’ll publish the results of this project when we’re done, so keep an eye out!

Wednesday, 22 June 2016

Start Sharing to Viber, Kik, Yummly, And EdCast with AddThis Share Buttons

Start Sharing to Viber, Kik, Yummly, And EdCast with AddThis Share Buttons

addthis-new-sharing-services-added
As we continue to expand our supported services, we’re excited to announce that now you can share to Viber, Kik, Yummly and EdCast with AddThis Share Buttons. This means that whenever your visitors see our share buttons on your website, they can click on the AddThis logo (the orange box with the white plus sign) and search for these different options.

Depending on which share buttons you have active, your visitors will start seeing these services as their personal default options once they’ve chosen them often enough. This makes it even more convenient for them to share your content to the places they love.
Here’s a little about each of the services that we added:
  • Viber is a mobile messaging app that’s very popular globally. They have more than 606 million people on the platform.
  • Kik is a mobile messaging app that’s very popular with teens. They have more than 240 million registered users. According to Business Insider, Kik users spend 97 minutes per week in the app.
It’s hard to deny the popularity of messaging apps on mobile phones today and the effect they’re having on traffic to websites. According to Pew Research Center, 36% of smartphone owners use messaging apps and 49% of smartphone users between the ages of 18-29 use messaging apps.
In addition to the two messaging apps, we added Yummly and EdCast.
  • Yummly is a popular recipe recommendation website where users can share their favorite dishes that they’ve created or have chosen at a restaurant.
  • EdCast is a “personal learning network to enhance human ability to collaborate and learn across educational materials, instructors, students and employers.”
To activate these new services, simply login to your AddThis dashboard and make sure that you update the supporting tools to also show these in your share options.

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Sharing Sidebar Now With Share Counts

Sharing Sidebar Now With Share Counts

AddThis Sharing Sidebar
Good news! Our highly-popular Sharing Sidebar now comes with FREE share counts.

What does this mean for you?

Our Sharing Sidebar will now automagically display share counts for all the services that enable this functionality.*
We have set the default count threshold 10 or more shares. You can change this default, or turn off the share count display, by customizing settings for this tool in your account.
sharing sidebar counter
Customization options include:
  • Right or Left page alignment
  • Displaying share counts (or not!)
  • Setting your default share count threshold
  • Setting sharing services to feature (or automatically personalizing sharing buttons to each user’s habits)
Not using AddThis yet? There’s no better time to get started! Register for the world’s best sharing sidebar buttons today.
As of November 20, 2015, Twitter no longer allows other services to show share counts.